AN INTRODUCTION TO COMMUNICATION STUDIES BY SHEILA STEINBERG PDF

She specialises in communication theory, the teaching and learning of communication and communication skills, and is one of the pioneering local authors in the field. An Introduction to Communication Studies. Sheila Steinberg. In this introductory textbook, the author contextualises approaches and theories on cornmunication studies by making use of local examples from the mass media, as well as relevant political and social experiences. The book is divided into two parts. The first provides students with a strong foundation in communication while the second focuses on the areas of specialisation within communication studies.

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The primary purpose of this text book is to provide a sound foundation in communication theory for undergraduate students at tertiary institutions in South Africa against the background of outcomes-based education.

Students are often puzzled by the need for a strong theoretical foundation in a subject as practical as communication.

It is only with hindsight that they realise that the practice of communication is made more efficient by an understanding of the underlying theory. The approach in this book is first to provide knowledge and understanding of communication as a science, and then to relate this knowledge to their everyday experiences.

The intention is to motivate students to learn about communication and to become actively involved in developing their personal and professional communication competence. Chapter 2 — The functions of communication 2. Chapter 3 — The communication process 3. Chapter 4 — Perception, listening and feedback 4. Chapter 5 — Nonverbal communication 5.

Chapter 6 — Language and communication 6. Chapter 7 — Intrapersonal communication 7. Chapter 8 — Interpersonal communication 8. Chapter 9 — Small group communication 9. Chapter 10 — Public speaking Beginner students majoring in Communication Studies, as well as those studying towards various degrees or qualifications where communications is a prerequisite, will find this book useful.

This product does not have any reviews yet - be the first to write one. Steinberg, S Current Author. You must be an Education Provider to purchase this book. Cancel Add to Cart. Introduction to Communication Studies, An ePub has been added to your cart. Keep Shopping Secure Checkout. About this Publication.

Contents Include. Chapter 1 — A brief history of communication 1. Of Interest and Benefit to. Customer Reviews. The product has been added to your enquiry list.

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An Introduction to Communication Studies

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An Introduction To Communication Studies

The primary purpose of this text book is to provide a sound foundation in communication theory for undergraduate students at tertiary institutions in South Africa against the background of outcomes-based education. Students are often puzzled by the need for a strong theoretical foundation in a subject as practical as communication. It is only with hindsight that they realise that the practice of communication is made more efficient by an understanding of the underlying theory. The approach in this book is first to provide knowledge and understanding of communication as a science, and then to relate this knowledge to their everyday experiences. The intention is to motivate students to learn about communication and to become actively involved in developing their personal and professional communication competence. Chapter 2 — The functions of communication 2.

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An introduction to communication studies

Communication Studies : An Introduction. Sheila Steinberg. The author has drawn on three of her previous publications used at the University of South Africa Unisa to compile An Introduction to Communication Studies. Although the theory is based on material used in the USA and other overseas universities, South African students will be able to identify with the local comments and examples, TV programmes and other mass media, political and social experiences referred to in this book. Beginner students majoring in Communication Studies as well as those who are studying towards various degrees or qualifications where communication is a prerequisite, will find this book useful.

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